I was just on the Zig Ziglar Show – hosted by my son Kevin. Pretty interesting how I took Kevin to see Zig multiple times – starting when he was about 14 years old. When he was 16 we attended one of the See You at the Top events. Zig came over to the edge of the stage, knelt down on one knee and signed one of his leather-bound goal planners for Kevin ( a prized possession that he kept all these years ). Now Kevin hosts the Zig Ziglar Show and works with their marketing team. On this show we talk about Zig’s story of the pump and discuss if there is ever a time to stop pumping.
In this signature presentation, Zig Ziglar explains success in life using the metaphor of a water pump. You prime the pump before you start getting water.
This means that you must put something in, before you get something out.
You can’t ask for the reward first and then produce results later. You can’t ask for crops now and plant seeds next year.
Anything worth doing is worth doing poorly until you can learn to do it well. So many quit too soon when only a little more effort would produce results.
Put in enough effort and do so with enthusiasm. If you do, you won’t have to put as much effort in to continue producing the good and plentiful results.
You start with vigorous effort. You don’t quit until you get results.
When you get results, you don’t have put in as much effort. And the more effort you put in, the greater reward.
I recently bought one of those old pumps we used to see outside farm houses. If you ever visit us here at the Sanctuary you’ll see it mounted on a wash basin just outside my office door. Check out my interview with Kevin and tell us how the pump story has played out in your life.
