Don’t be a donkey- Make a decision

In medieval logic there is the dilemma of a donkey that is placed equidistantly from two piles of food of equal size and quality. A perfectly symmetrical situation. If the behavior of the donkey is completely rational, it will have no reason to prefer one pile to the other and therefore cannot reach a decision over which pile to eat first.  So it remains in its original position and starves to death. This dilemma is called “Buridan’s ass.” I find many people immobilized by the challenge of choosing – even if both choices are apparently attractive.  Two great schools, two … Read More

And the donkey died because………

Here’s a story from No More Dreaded Mondays: You may know the medieval logic dilemma of the donkey that is placed equidistant from two piles of food of equal size and quality—a perfectly symmetrical situation. If the behavior of the donkey were completely rational, it would have no reason to prefer one pile to the other; therefore, it could not decide which pile to eat first. So it would remain in its original position and starve to death. This dilemma is called “Buridan’s ass.” I find many people immobilized by the challenge of choosing—even if both choices are attractive. Two … Read More

Are you strong enough to make this decision?

This morning I was listening to Joe Polish on his I Love Marketing podcast.  He and Dan Sullivan were talking about what it means to “decide.” I was blown away to hear Dan point out that the Latin word from which we get “decide” is the same root word from which we get homicide, suicide, genocide, fungicide, pesticide, and many more.  All of these words end in “cide”, from the Latin word “caedere” which means to kill. It means to kill off – when you decide you are going to stop something. When you decide on your future, something from … Read More

Stop Making Decisions – just do what’s important!

I read in a interview this week where Dr. Mehmet Oz said:  “I recently learned that the more decisions we make in a day, the more likely we are to make bad decisions – because deciding wears us down. You start making decisions in the morning, and by the middle of the afternoon, you’re running on fumes.” Now – I like spontaneity and certainly don’t want to become a robot.  I don’t want to feel programmed to go to Taco Bell every day.  Some days I want to go to Garcias, or Panchos, or Nachos, or La Hacienda.  You get … Read More