Blake Mycoskie knows that many of us are juggling these three questions:
- Should I just focus on earning a living?
- Should I pursue my passion and find work that I love?
- Should I devote myself to a worthy cause that inspires me?
Fortunately for us, in his new book Start Something that Matters, Blake tells us we don’t have to choose. As he
shares the story of how he started TOMS, one of the fastest-growing shoe companies in the world, he says we don’t have to choose. And furthermore, we’ll have more success if we don’t settle for less than combining all three elements.
I love his chapter titles – the six steps for creating your own life.
- Find your story
- Face your fears
- Be resourceful without resources
- Keep it simple
- Build trust
- Giving is good business
His business model is: “With every pair you purchase, TOMS will give a pair of shoes to a child in need.” And he shows how doing something worthy, humanitarian and Godly can often be done better with a for-profit business. His principles confirm everything we teach at 48 Days and provide a very real example of someone who wouldn’t settle for less than meaningful, purposeful, and profitable work.
If your goal is to also to pursue your passion, devote yourself to a worthy cause, and make a great living, I recommend you add this book to your library now. And the pay-it-forward process continues. For every book purchased, Random House is donating a book to a child in need through First Book.
I’ll give a copy to one person who tells everyone here how you created work that combines your passion, a worthy cause and making a great living. Give it a shot – I’ll choose one that impresses me.
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