15 hours

Building a Business with only 15 hours a week

I am often asked about building a business while having a limited amount of time – or even while still working a full time job.

With only 15 hours a week you can make massive progress in 3-6 months if you invest those hours in FOUR areas of building a business:

With those 15 hours I would suggest you divide them as follows:

3 hours – reading, studying, gathering new knowledge (20%)
5 hours – creating content – working on your book, courses, coaching packages (33%)
4 hours – working directly with clients (27%)
3 hours – marketing efforts to build your brand and reputation (20%)

That will keep all parts moving forward nicely.

Based on the percentages you can decide how many hours to spend each week if you’re working 30 hours, or 50 hours, etc. As an example, in working 40 hours a week I expect to spend 2 hours a day reading, studying, etc. 8 hours weekly.

The challenge is that many people get trapped in gathering new knowledge only. They think they’re in business but their not. Business only begins when someone gives you money for your product or service.

The other potential trap is to just work with client or customers. That leads to a roller-coaster business where it’s always feast or famine.

This is only for the first 3-6 months. At that point we would expect the time spent directly with clients to go up significantly.

The Next Six Months – and Beyond

In the second six months I would suggest you divide them as follows:

2 hours – reading, studying, gathering new knowledge (20%)
2 hours – creating content – working on your book, courses, coaching packages (33%)
8 hours – working directly with clients (27%)
3 hours – marketing efforts to build your brand and reputation (20%)