|People seek you out for your advice. Whether it’s after church, at a Chamber of Commerce meeting or at a social event, people are always asking for your advice and opinion.|
|You value personal growth. You set and accomplish your own goals in multiple areas of your life.|
|You see great potential in people. And it frustrates you when they don’t exercise that potential.|
|You build strong relationships easily. You relate well to others personally, in business and just in the ordinary encounters in life.|
|You don’t need anyone to motivate you or schedule your time. You exercise discipline in your own life and want others to know the freedom that comes from reaching new goals.|
|You recognize you’ve already been coaching – you just need a way to formalize what you’re already doing. Now you’re ready to schedule sessions and charge for your expertise.|
Over the last 20 years of my own coaching, I have had hundreds of people ask me if I thought they could be a “coach.” These are the kinds of questions I have always asked in return.
If these feel right for you, the steps required to actually become a professional coach are probably closer than you think.
[spoiler title=”Click here to see what Dan has to say about being certified”]
If you’re like others looking at this exciting new field, you are probably wondering about “certification” and “licensure.” We live in a culture where academic degrees have been highly valued and given with the expectation that success will then follow. However, real life does not support that expectation. We see people who have sacrificed time and money in exchange for a degree, only to discover that real opportunities require characteristics other than a piece of paper. People pay for competence and results – not for the privilege of looking at a diploma.
Coaching clearly falls in this new arena of opportunities. We are seeing successful coaches emerge from years of successfully running a business, from being a pastor of a church, from being an effective homemaker and Mom, or after having transformed one’s own life through discipline and determination. Yes, there are many reputable training institutions that are offering certification in coaching and I recommend many of those highly. But be very clear, the person in the street does not recognize the merits of licensure or certification; what he/she is looking for is a person who can produce results. Training programs seldom have an accurate measurement of competence – they, like most any program of academics, reward people who pay tuition and regurgitate printed information. The person in need of coaching is expecting someone to come alongside, help clarify options and then provide the gentle for firm encouragement to execute those best options.[/spoiler]
2. Understanding the principles of “business.”
We’re seeing many new coaches who have studied the dynamics of personally engaging with a client. They know how to clarify options, to encourage, to confront when necessary and to guide the client to new levels of success.
Unfortunately, many of those same coaches know little about running a business. They struggle with how to market their services, how to find that first client, how to fill their schedule with paying clients, and how to add residual income to their normally expected linear income. Our Coaching with Excellence live event dives into the business side and helps you determine how to market and leverage your coaching to make it the most profitable. If you are serious about coaching, you need to attend this event. Read more details and register here—spaces fill up fast!
|Get involved in our free community, www.48Days.net and share your expertise|
|Go through our Coaching 101 program – submit a competency overview and become a 48 Days Endorsed Coach!|
|Attend a Coaching with Excellence event to lay out your marketing strategy and revenue streams|
|Get listed on our Coaches Directory (details below)|
|Check out our free Coach Marketing Tips and start implementing them!|
If you want to be listed in our Coaches Directory, simply purchase either the Coaching 101 Program or Coaching with Excellence–both of these will get you listed on our site for 365 days for free. After that, you will be automatically charged $120 for an additional 365 days. Ultimately, it boils down to the first year for free, and $10 a month from then on. If at any point you want to take your listing off (or don’t want to be listed), simply let Ashley know and we’ll make sure you aren’t charged.
If you are truly serious about being a coach and want to be endorsed by 48 Days, the 48 Days Endorsed Coach “Coaching 101 Course” is for you. For $697, you will be equipped with the knowledge not only of what it takes to be a coach, but how to lay out your business plan and get approval from Career Expert Dan Miller.
If you have your business plan in place but need to take it to the next level, this is where the Coaching with Excellence event comes into play. We will take the basics and go to a higher level–helping you assess personality styles with clients, and helping you market, leverage, and sell your coaching expertise in many ways.
And of course, for the most bang for your buck to ensure you have all the tools you need to launch your coaching business from the ground up, get both the Coaching 101 Program and Coaching with Excellence for only $995