#1 Biz Killer, don’t do this….

Dan Miller —  September 13, 2012 — 3 Comments
This is a guest post by Jeff Pennypacker, an active member of 48Days.net.  With his 360 Business Jeff is a blogger, radio host and business coach. I was fascinated reading about his previous business – and ice sculpting business and then his bumpy transition into the business he has today.  Sounds like a path many of us have taken.  If you’d like to guest post on this blog, check out the guidelines here.

I am not going to “beat around the bush,” making you read all the way to the end to find out what the #1 Business killer is. I will give it to you right now because it is so important, if you read no further, at least you will have become aware of the biggest problem stealing the success out of your business. The #1 Business Killer is Pride. 

Pride gets to all of us and it destroys!

Pride gets to all of us in one way or another. 

  •  Pride won’t allow you to listen to your boss’s requests so you lose your job.
  •  Pride won’t allow you to admit mistakes so your children grow up angry and unbalanced.
  •  Pride won’t allow you to give in to the needs of your spouse so you get divorced.
  •  Pride won’t allow you to listen to new marketing or product ideas from your staff so your business stops    being profitable.

Shall I continue?

If I had to guess, I would say pride has contributed to almost all the outcomes you regret. Pride will keep you from living the life you dream of.

Pride is a strong emotion that arrests your being, shackles you in chains, and puts you in the dungeon of despair. I know how it feels, I live there too!

Recently, pride has been a massive issue in my life. Just over a year ago I sold my highly profitable Ice Sculpture business called Masterpiece Ice. It was the right thing to do. I thought that my next business would spring up fast and be successful right out of the gate. Well, in truth, it is taking a ton of work to make it happen again. Since money doesn’t grow on trees, I came to the conclusion I would need to get a part time job to sustain life while I build this business. In theory this would be an easy task: put together a resume and voila`, a job would appear. Well, you have to know I have been happily self employed for 8+ years, going back to work for someone was a huge pride issue.

I didn’t know how big my pride had gotten until I walked in for my first interview. I almost threw up! When I got the job and went back for training, I was angry, almost threw up again, and just about told them to take a hike and walk out. Then I realized pride was killing me. I didn’t want to feel that way anymore and neither do you. What we both need to know here is that success is on the other side of pride.

Success is on the other side of pride!

What does pride do? It makes you fall. I am sure you have heard, “Pride comes before the fall” and it is true because: Pride blinds, Pride binds, Pride grinds, Pride minds.

  •   Pride blinds you from seeing solutions, innovative or creative thoughts and ideas
  •   Pride binds you to the status quo and cements your “One Way” sign into the ground
  •   Pride grinds negativity into relationships exiling collaboration, the heart of relationships
  •   Pride minds if someone has something to say to you about it.


If you are blinded from seeing solutions, bound to travel one way, have negativity in relationships, and  mind if someone has something to say about it, how much momentum and higher profits in your business will you get?

Just in case your pride is in the way, I will answer for you.

NONE! Zero, zip, zilch, nada. Pride, in my opinion is the #1 business Killer.

Has pride gotten to you? Leave a comment, let us know how pride has affected you. Unless your too proud to!


  • http://christopherbattles.net/ Christopher Battles

    Thank thee Jeff for sharing your story. Pride is a fully loaded word. It is everything you said and it is a good thing. I see pride for me right now as something that has kept me steering clear of some short term jobs for a better one, which has in turn caused me to stay stagnant. Thank you for getting me to “vocalize” this.

    I could see you writing a part two about the good side of pride. Pride in work and quality. (An example that would be current is Apple versus Android platforms.)

    K, bye

    • http://www.facebook.com/jeff.pennypacker Jeff Pennypacker

      I am so glad that it helped you find your voice. So many of us suffer for the wrong reasons and it keeps us from reaching our potential. I hope you break free of that stagnation and into work you love.

      You got me thinking about the Good side of Pride. I will brainstorm on that one for a bit. I did write a follow up post to this one on Humility, which is prides worst enemy.

      I hope you have a great day!

  • Wanda C.

    Oh Yes!!! Pride caused my divorce of 21 years of marriage—he and I were BOTH filled with it!!! Now I’m reading a book called “Humility of Heart” by Fr. Cajetan Mary da Bergamo published by Tan Books to help rid myself of that poisonous trait!!!